India Must Take the Lead in AI: Dr. Suborno Bose

Hyderabad: Dr. Suborno Bose, Chairman of the International Institute of Hotel Management (IIHM) and a visionary in hospitality education, has launched his third book, Harmonizing Human Touch & AI in Tourism and Hospitality.

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Announced through an official IIHM press release, the book takes a unique A-to-Z approach, where each letter represents a key process, illustrating how AI enhances hospitality while preserving its human essence. Drawing inspiration from industry professionals who have successfully integrated AI into their workflows, the book highlights real-world applications from global leaders.

It explores how AI improves guest satisfaction, sustainability, and operational efficiency—covering critical areas such as predictive maintenance, sentiment analysis, and zero-waste initiatives.

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“AI is not just about technology—it’s about humanity,” said Dr. Bose. “This book underscores the importance of balancing technological advancements with the human touch in hospitality.”

A Game-Changer for Hospitality: NamAIste IIHM HospitalityGPT

In a groundbreaking announcement, Dr. Bose revealed that IIHM is set to launch NamAIste IIHM HospitalityGPT, the world’s first generative AI-powered knowledge engine dedicated to the hospitality industry. Currently in alpha testing, it will be formally unveiled by Union Tourism Minister Shri Gajendra Singh Shekhawat on April 24, International Hospitality Day.

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“A dedicated hospitality industry GPT is the need of the hour,” Dr. Bose explained. “If you ask ChatGPT about Nigerian wines, it may provide incorrect or incomplete information. NamAIste is designed to bridge this gap, offering industry-specific knowledge with precision and relevance.”

He emphasized that IIHM is working with 50 countries through the Young Chef Olympiad (YCO) and expects NamAIste to be utilized by over 100 nations.

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Dr. Bose also highlighted India’s potential in AI leadership:

“One day, India will create its own Google,” he stated, citing the Indian government’s strong push for AI development and Telangana’s AI Global Summit and AI City initiatives.

The Future of AI in Hospitality

Speaking at the event, Dr. Bose reaffirmed IIHM’s commitment to innovation in hospitality education:

“IIHM has always been at the forefront of technological advancements. NamAIste HospitalityGPT is not just an innovation—it’s the future of hospitality intelligence.”

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He explained that this AI-powered tool will provide real-time insights, trends, and best practices to students, educators, and industry professionals, enhancing learning and operational efficiency.

A Round Table Conference on AI in hospitality and tourism was also held, featuring industry leaders such as:

• NSN Mohan (SKAL)
• Ms. Rupa Sree Bhuptapty (Board Member, Google India, AI & Robotics Expert)
• MV Ganesh (Manjeera Hospitality)
• Chef Dharmender Lamba (President, Telangana Chefs Association)
• Mr. Sujay Gupta (Group Director, IIHM)

Panelists discussed AI’s impact on the industry, with Ms. Rupa Sree Bhuptapty addressing concerns about job losses:

“It’s natural to fear new technology. When computers were introduced, similar fears arose. AI, too, requires human oversight. It’s better to adopt sooner rather than later.”

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Dr. Bose added:

“AI is about productivity, profitability, revenue, and sustainability for the hospitality industry. Without it, we cannot progress. It’s our responsibility to integrate and share this technology with the industry.”

Other experts echoed similar sentiments:

• Mr. Mohan emphasized that AI will create more jobs rather than replace them.
• Chef Dharmender Lamba noted AI’s potential in reducing food waste in hospitality.

The book launch event was graced by  guests, including DGP Abhilasha Bisht (IPS), Amita Desai (Consul General, German Consulate), Gareth Owen (British Deputy High Commissioner), Vijay Shrikant (Area Director & GM, Taj Falaknuma Palace), NSN Mohan (Deputy Vice President, Skal International), Srikant Wharkarkar (VP, Hyatt Hotels), MV Ganesh (COO, Manjeera Hospitality), Rubin Cherian (GM, Novotel HICC), Dharmender Lamba (President, Telangana Chefs Association), and Sukhbir Singh (GM, Novotel Hyderabad Airport).

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