Motorola launches New Motorola Edge 50 at just Rs 25,999

New Delhi, 1^st August 2024: Motorola, a global leader in mobile technology and innovation today launched the Motorola Edge 50 in India. A smartphone that is full of life, full of art, and engineered for effortless creative expression.

The Motorola Edge 50 is the latest addition to Motorola’s premium category of edge smartphones and it comes with numerous disruptive features such as MIL- 810H military-grade durability and IP68 underwater protection which makes it the world’s slimmest IP68 MIL-810H military graded certified durable smartphone.

It features the segment’s best Moto AI-powered camera with Sony sensor LYTIA 700C and also boasts a 6.7” 1.5K Super HD+, HDR 10+ pOLED curved display along with various other premium features.

The Motorola Edge 50 is thoughtfully crafted with a sense of harmony and it gives a comfortable in-hand feel with symmetrical curves flowing through every element of its design. Starting from the soft, natural-feeling vegan leather and vegan suede finish to the exceptionally slender and lightweight body with a streamlined camera housing the smartphone feels premium and comfortable to hold. The design of the Motorola Edge 50 is as durable as it is elegant. Offering never before seen standards of durability with an IP68 rating, which means it can withstand dust, dirt, and sand, along with submersion in 1.5 meters of fresh water for up to 30 minutes.

Additionally, Motorola is pushing the boundaries of smartphone technology with the Edge 50 as it boasts the latest military standards MIL-STD-810H for durability, which implies that the smartphone has passed 16 rigorous tests for durability and extreme environmental conditions and can withstand shocks, vibrations, accidental drops, extreme temperatures, high humidity, low altitude pressures and more, all while maintaining a sleek, perfectly balanced design. Even the display is protected against cracks and scratches with Corning® Gorilla® Glass 5, so users never have to worry about accidental damage to the phone.

The Motorola edge 50 features the pro-level Sony – LYTIA™ 700C Camera sensor with incredible AI features powered by motoAI and Google Photos AI. The 50MP main camera uses the Sony – LYTIA™ 700C sensor for ultrafast capture with low noise in dark environments and the Ultra Pixel sensor captures more light with larger 2.0µm pixels. Users get true-to-life images with more detail, richer colors, and subtle textures owed to Moto AI which works in the background, instantly analyzing the photo and blending exposures. Motorola is introducing a new Auto Night Vision feature which allows the users to capture stunning low-light shots 15x faster than the previous generation. This is Motorola’s fastest Auto Night Vision ever, automatically detecting ambient lighting and adjusting the settings accordingly, so users can click photos in low light and never miss the perfect moment. Its 10MP telephoto camera captures subjects at a distance with incredible detail and users can see every scene clearly from 3x the distance with optical zoom, or use advanced hybrid zoom for 30x the distance. Optical Image Stabilization smooths out unwanted shakes and Moto Ai helps retain the details, achieving crisp and beautiful results even when zoomed all the way. The third sensor in the rear camera system of the Edge 50 is a 13MP Ultra-Wide camera with Macro Vision. It expands the user’s view, allowing them to take stunning shots of landscapes with a 120º ultra-wide angle lens which can capture what the eyes see, fitting more of the scene in the frame than a standard lens. For extreme close-ups, there’s built-in Macro Vision, which brings users 4x closer to the subject than a standard lens, so they can capture tiny details as close as 3 cm away from the camera. On the front, the Motorola edge 50 flaunts a 32MP selfie camera that can shoot breathtaking videos in 4K resolution and deliver 4x better low-light sensitivity with Quad Pixel technology, which combines every four pixels into one for brilliant results.

Working behind the camera sensors, moto ai image processing analyzes multiple frames of a photo and blends exposures to create a true-to-life image. Unlike other methods, it works directly on the uncompressed image to preserve hidden details, richer colors, and subtle textures. And these moto ai enhancements apply to videos, too. For instance, when recording a video, Adaptive Stabilization will automatically adjust to the user’s movement, providing extreme stabilization when they need it. The edge 50 users can also opt for the Long Exposure feature to hit on moving water or light trails with a single tap—no professional equipment needed. Users can access amazing google photos editing and AI tools, including Magic Editor, Magic Eraser, Photo Unblur, and more to effortlessly enhance your photos and videos and bring memories to life. AI Magic Eraser removes unwanted background distractions in just a few taps. Users can reimagine their photos with Magic Editor using generative AI and can edit, hold and drag to reposition, or pinch to resize.

Apart from camera features, Moto AI also brings a couple of generative AI features such as style sync with AI generative theming, magic canvas with text to prompt image generation, and several other cutting-edge innovations.

The Motorola edge 50 boasts an incredible 6.7” 1.5K Super HD curved pOLED display with 1600 nits peak brightness and nearly borderless bezels. Users can enjoy clearer, more vibrant pictures with sharper details and less pixelation owed to Super HD (1220p) resolution, which delivers 13% better resolution than the previous generation, and even watch HDR10+ movies, shows, and more in a billion shades of true-to-life color. The ultra-fast 120Hz refresh rate makes switching between apps, playing games, and scrolling through content incredibly smooth and fluid. Plus, the refresh rate adjusts automatically based on the type of content on the screen, and with a low latency 360Hz touch rate, users will experience far more responsiveness than a standard display. Its vivid pOLED HDR10+ display delivers infinite contrast of deeper blacks and over a billion colors with wide DCI-P3 color range standards. Moreover, high brightness mode automatically adjusts the display outdoors so it’s easier to see, capable of reaching peak brightness levels of up to 1600 nits. It also features stereo speakers with Dolby Atmos for an immersive multimedia experience. Users can listen to professional-level audio thanks to the Hi-Res certified sound system. With wider dynamic range and 3x more data rate, they won’t miss any details and just experience music as the artist intended, listening to Hi-Res audio on streaming apps, on both wired and wireless headphones or external speakers.

In terms of processing power, the Motorola edge 50 is powered by a Snapdragon® 7 Gen 1 Accelerated Edition. It is built with superior 4nm technology that will deliver years of proven performance and users can unlock amazing AI-powered experiences, use pro-level photography features, watch smoother content, and enjoy outstanding power efficiency. While being future-proofed for upcoming networks thanks to 5G and Wi-Fi 6E support. This high-performance device is backed up by a massive 5000mAh battery and 68W TurboPower™ charger so it fuels up fast. Plus it also comes with the segment-leading 15W TurboPower™ wireless charging for a hassle-free charging time. There is also support for reverse power charging to charge other devices in the ecosystem. 

With 256GB of built-in storage, users have tons of room for their favorite shows, movies, songs, apps, and games. Plus, RAM Boost temporarily turns available storage into virtual RAM whenever they need some extra speed, so they can open apps faster and switch back and forth with ease. Apps and information stay ready in the background with up to 8GB of RAM so everything runs smoothly. Furthermore, the Motorola edge 50 uses advanced thermal components to regulate heat produced during high performance. With a large 4516mm chamber, it distributes heat more effectively to keep the CPU cooler, improving thermal performance by 70% compared to the previous generation edge device.

Speaking on the launch, Mr. T.M. Narasimhan, Managing Director, Motorola India said “The Motorola edge 50 addresses a significant need of smartphone consumers by being the perfect fusion of the bold durability focused design and a premium, ultra-sleek design. Being the world’s slimmest device with IP68 underwater protection and MIL-810H military-grade certification for durability from the U.S. Department of Defense, the phone does not compromise on any aspect by offering a stand-out camera, display, and advanced moto AI experience. We’re confident that the Motorola edge 50 will deliver a revolutionary smartphone experience to our customers.”

With the launch of the Motorola edge 50, comes the intuitive Hello UI with all Moto apps in one place and the latest Android 14 with assured 2 OS upgrades and 3 years of security updates. Hello UI features include Smart Connect, Moto Gestures, Moto Secure with Thinkshield, Family Spaces, and Moto Unplugged. It also offers Moto Premium Care for after-sales service benefits.

To know more about the product, visit:

Flipkart:- https://www.flipkart.com/motorola-edge-50-coming-soon-store

Motorola website:- https://www.motorola.in/smartphones-motorola-edge-50/p

Availability:

The Motorola edge 50 will be available in a single 8GB RAM + 256GB Storage variant in three stunning Pantone^TM color variants – Jungle Green and Peach Fuzz (color of the year 20024) in Premium Vegan leather finish and Koala Grey color in vegan suede finish. The smartphone will go on sale from 8^th August 2024, 12 PM onwards on Flipkart, Motorola.in and leading retail stores including Reliance Digital.

Launch Price: 8GB+256GB: INR 27,999

Affordability Offers~:

1. Rs. 2,000 Instant discount on Axis Bank and IDFC First Bank credit cards and credit card EMI transactions

2. No Cost EMI upto 9 Months starting at 2,889/ per month from leading banks

Effective Price with an offer: INR 25,999 (including Rs. 2000 offer)

Operator Offers:

Total Benefits worth Rs.10,000 from Reliance Jio.

Jio Cashback up to Rs 2000 + Additional Offers up to Rs 8000. T&C apply

• Cashback – Valid on Prepaid recharges of Rs. 399 (Rs.50 * 40 vouchers)
• Additional Partner offers:
  • Swiggy: Discount of Rs. 125 off on Rs. 299 on Food Orders
  • Ajio: Flat Rs 200 off on a transaction of Rs 999
  • Easemytip: Upto Rs.1500 off on Flights
  • EaseMyTrip: Upto Rs.4000 off on Hotels
  • AbhiBus: 25% off up to Rs.1000 on Bus Bookings

Detailed Marketing Specifications

Operating System	Android™ 14
System Architecture / Processor	Snapdragon® 7 Gen 1 Accelerated Edition, Octa-core (1×2.5 GHz Cortex-A710 & 3×2.36 GHz Cortex-A710 & 4×1.8 GHz Cortex-A510), Adreno 644
Memory	8GB LPDDR4X with RAM Boost
Storage	256GB UFS 2.2
Body	PU/Vegan Leather
Dimensions	160.8 x 72.4 x 7.79mm
Weight	180g
Water protection	IP68
Display	6.7″ pOLED Endless Edge Display
Display Technology	pOLED HDR10+ 100% DCI-P3 color space 10-bit; Over a billion shades of color Refresh rate: 120Hz High Brightness Mode: 1200nits HDR Peak Brightness: 1600nits Touch sampling rate: 360Hz (gaming mode)
Display Resolution	Super HD+ (2712 x 1220 | 1.5K) 446ppi
Display Aspect Ratio	20:09
Display Screen-to-body ratio	93.35%
Display Protection	Corning Gorilla 5
Display certifications	SGS Blue Light Reduction SGS Motion Blur Reduction
Battery	5000mAh
Charging	68W TurboPower™ 15W Wireless Charging
Networks	5G: sub-6 4G: LTE 3G: WCDMA 2G: GSM
Bands (by model)	5G: n1/2/3/5/7/8/20/28/38/40/41/66/77/77 HPUE/78/78 HPUE 4G LTE: b1/2/3/4/5/7/8/12/13/17/18/19/20/25/26/28/32/38/38 HPUE/39/40/41/41 HPUE/42/43/48/66 3G: B1/2/4/5/8/19 2G: B2/3/5/8
Main Rear Camera	50MP f/1.8 aperture 1.0μm pixel size | Ultra Pixel Technology for 2.0μm Quad PDAF Optical Image Stabilization (OIS)
Camera 2	13MP Ultrawide angle (120° FOV) Macro Vision f/2.2 aperture 1.12μm pixel size PDAF
Camera 3	10MP Telephoto 3x Optical Zoom f/2.0 aperture 1.0μm pixel size PDAF Optical Image Stabilization (OIS)
Camera 4	N/A
Flash	LED flash
Rear camera software	Shooting modes: Ultra-Res Portrait (24mm/35mm/50mm) Pro (w/ Long Exposure) 360° Panorama Night Vision Dual Capture Adobe Scan Spot Color Artificial intelligence: Auto Smile Capture Google Lens™ integration Smart Composition Shot Optimization Auto Night Vision Other features: Burst shot Timer Assistive Grid Leveler Metering Mode Watermark RAW photo output QR/Barcode scanner HDR Super Resolution Zoom Active photos Live Filters Quick Capture (twist-twist) Active photos
Rear camera video capture	Rear Main Camera: 4K UHD (30fps), FHD (60/30fps) Slow motion: FHD (240/120fps) Portrait Video: HD (30fps) Rear Ultra-wide/Macro Camera: 4K UHD (30fps), FHD (30fps)
Rear camera video software	Shooting modes: Timelapse (w/ Hyperlapse) Slow motion Portrait Video Dual Capture Video Macro Spot Color Other features: Video Stabilization Video snapshot Audio Zoom External Microphone Support
Front camera hardware	32MP AF f/2.4 aperture 0.7μm pixel size | Quad Pixel Technology for 1.4μm
Front camera software	Shooting modes: Pro (w/ Long Exposure) Dual Capture Spot Color Artificial intelligence: Auto Smile Capture Gesture Capture Auto Night Vision Other features: Timer Assistive Grid Leveler Metering Mode Watermark Selfie Photo Mirror Selfie animation Face Beauty RAW photo output HDR Active photos Live Filters Quick Capture (twist-twist) Quick Capture (twist-twist)
Front camera video capture	Selfie Camera: 4K UHD (30fps), FHD (60/30fps)
Front camera video software	Shooting modes: Dual Capture Timelapse (w/ Hyperlapse) Portrait Spot Color Other features: Video Stabilization Face Beauty Video Snapshot Live Filters External Microphone Support
SIM Card	Dual SIM (pSIM + pSIM);
Side Frame	Metal Frame
IP Rating	IP68
Smartphone Protection	MIL 810H Grade
Speakers	Dual stereo speakers; Dolby Atmos®
Microphones	2 microphones
Bluetooth® Technology	Bluetooth® 5.2
Wi-Fi	Wi-Fi 802.11 a/b/g/n/ac/ax 2.4 GHz | 5 GHz | 6GHz Wi-Fi 6E Wi-Fi hotspot
Ports	Type-C port (USB 2.0)
NFC	Yes
Location Services	GPS, AGPS, LTEPP, SUPL, Glonass, Galileo
Sensors	Proximity Sensor Ambient Light Sensor Accelerometer Gyroscope Sar sensor Sensor Hub Mobile Hotspot Magnetometer (e-Compass)
Security	On-screen fingerprint reader ThinkShield
Upgrade Policy	2 OS and 3 Years SMRs
Inbox Accessories	USB Type-C cable, Guides, SIM tool,TurboPower™ 68W charger, Protective Case
Voice control	Google Assistant
Colors	Jungle Green, Peach Fuzz – in vegan leather finishKoala Grey – in vegan suede finish
Device name	motorola edge 50

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