Hyderabad/Gurugram, October 18, 2023: Ecom Express, a technology-driven end-to-end logistics solutions company, in collaboration with ISB Institute of Data Science, has conducted a comprehensive research to gain valuable insights into consumer shopping habits and preferences, and demand from different parts of the country. The survey unveils online shopping patterns across geographies in India. The survey further highlights product categories and the payment trends that are prevalent across these markets.
Over 70% of items bought online are clothes, fashion accessories, skincare, and makeup products. This survey also highlighted trends in the volume of online shoppers across India. Metropolitan cities like Delhi, Bengaluru, and Mumbai are the biggest shoppers, followed by larger cities like Lucknow, Jaipur, and Srinagar. Notably, growth hotspots in cities like Kolhapur, Jammu, Azamgarh, and others are bringing in the largest volume of online orders across the country when compared with their population. This trend suggests that due to the scarcity of physical retail outlets, online shopping is breaking barriers by delivering products across the nation.
The study further unveiled that Indians prefer to pay for their shopping once it reaches their doorstep as compared to prepaying for it at the time of ordering. Across India, Cash on Delivery (COD) / Pay on Delivery (POD) is four times more popular than Pre-Paid Delivery (PPD).
Ashish Sikka, Chief Strategy Officer, Ecom Express, said, “This report represents a powerful collaboration between Ecom Express and ISB Institute of Data Sciences for industry relevant research. Combining the strengths of comprehensive and extensive research capabilities, this partnership has yielded exceptional results. The insights derived in this first report provide insights relevant for growth hotspots in the country and influence decisions at the back of consumer shopping behaviours and preferences.”
Dipanjan Banerjee, Chief Business Officer, Ecom Express, said, “Through this report, we aim to present invaluable insights to equip our sellers with a profound understanding of the multifaceted world of Indian online consumers. This report signifies the strengths needed by online sellers and D2C brands to reach growing online consumers beyond typical metros as well as successful vectors such as CoD handling, data-sciences led consumer insights, and categories that are evolving across growing hotspots in the country to make impactful expansion plan by retailers and online sellers.”
Avik Sarkar, Lead Researcher, ISB Institute of Data Science, said,“E-commerce is growing at an exponential rate, with a notable surge in demand from smaller cities in India. Combine this with the widespread penetration of the internet across our geography, and infuse this ecosystem with the convenience of digital payments, and the stage for unprecedented success in this sector is set.”
Please refer to the link below for the complete report – E-COMMERCE LOGISTICS: Unveiling Data Driven Shopping Pattern:
About Ecom Express: Ecom Express Limited is a leading end-to-end technology enabled logistics solutions provider to the Indian retail and e-commerce industry. Ecom Express Limited has its presence in all 28 states of the country and operates in over 2,700+ towns across 27,000+ PIN codes covering 95%+ of India’s population. Through the company’s decade long journey, it has built scalable, reliable and automated infrastructure with 150+ gateways, processing and fulfillment centers. The company has served over 1 lakh online sellers, delivering nearly 1.6 billion shipments. The company has robust technology, AI/ML and data sciences capabilities supporting proprietary tech-stack and dedicated supply chain environment for reliable customer experience.
Next Story :
Phone Tapping Case, Chikoti Praveen’s Sensational Details Revealed
Hyderabad, June 19 (Maxim News): The interrogation of BJP spokesperson Chikoti Praveen in the phone tapping case has ended. SIT officials interrogated Praveen for about an hour and a half and recorded his statement. The officials interrogated him at the Basheerbagh SIT office in Hyderabad. Before the interrogation, Chikoti Praveen had darshan at the Ammavari…
Rain Across Telugu States From June 19 To 24
Hyderabad, June 19 (Maxim News) A fresh spell of rain-bearing weather is set to bring relief to several parts of Telangana and Andhra Pradesh over the coming days. According to the latest forecasts from the weather department, both states are likely to witness light to moderate rainfall accompanied by thunderstorms, lightning and gusty winds. The…
Brahmos To Russia Military Forces, Missile Supply From India
Nagpur/Hyderabad, June 19 (Maxim News): Russia is reportedly considering buying the BrahMos supersonic cruise missile. Russia is looking to induct the state-of-the-art missile system into its armed forces. Russia is showing interest in the BrahMos missile, said BrahMos Aerospace Chief Executive Officer Jaithirtha Joshi. He was speaking to the media on the sidelines of the…
Israeli Attack On Southern Lebanon, 16 Dead, Many Injured
Jerusalem/internet/Hyderabad, June 19 (Maxim News): Israel Strikes Target Hezbollah in Lebanon on Friday. About 16 people were killed in the attacks. Local media reported that many were injured. Despite the US-Iran agreement that calls for a ceasefire between Israel and Lebanon, the attacks on Lebanon have not stopped. The IDF made a statement regarding the…
Now you can get the latest stories from Indtoday on Telegram every day. Click the link to subscribe. Click to follow Indtoday’s Facebook page, Twitter and Instagram. For all the latest Hyderabad News updates
