KTR Unveils Handloom Shawl With QR Code

  • KTR unveils handloom shawl highlighting Telangana history
  • QR code shawl links Telangana culture with digital access

KTR unveils handloom shawl featuring a QR code that showcases Telangana’s history, culture, and development, marking a unique blend of tradition and technology. BRS Working President and former minister K T Rama Rao unveiled the specially designed shawl at his Nandi Nagar residence. The event highlighted innovation within the handloom sector while also drawing attention to the state’s cultural heritage.

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The shawl was woven by noted weaver Nalla Vijay Kumar from Sircilla. It presents visual elements connected to Telangana’s rich history. It also reflects prominent temples, iconic structures, and traditional practices. In addition, the shawl highlights landmark initiatives associated with former Chief Minister K Chandrashekhar Rao, including Mission Bhagiratha and the Kaleshwaram projects. The unveiling drew attention from party leaders and handloom supporters.

KTR Unveils Handloom Shawl With QR Code Technology

The key feature of the shawl is a QR code woven directly into the fabric. According to the description shared at the event, the QR code represents a shift in how tradition connects with modern tools. The quote presented during the unveiling stated, “The QR code woven into the shawl symbolizes the transition from traditional ties, ‘pogu bandham’ to digital connections, ‘phone bandham’.” By scanning the QR code, users can access information related to Telangana’s cultural heritage and development milestones.

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This feature aims to create wider awareness about the state’s identity. It also offers a new way to engage younger audiences with history through digital access. The shawl therefore stands as both a cultural product and an information medium. It also reflects ongoing efforts to keep handloom relevant in a changing world.

KTR Praises Weaver Nalla Vijay Kumar’s Craftsmanship

Meanwhile, KTR praised Nalla Vijay Kumar for his creativity and craftsmanship. He commended the weaver for presenting Telangana’s greatness through a handloom product. The appreciation focused on the ability to merge design, storytelling, and technology within a single shawl. The event also underlined the importance of Sircilla weavers in preserving and evolving handloom traditions.

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Several senior leaders attended the unveiling. They included Rajya Sabha MP Vaddiraju Ravichandra, party General Secretary Ravula Chandrashekar Reddy, senior leader Johnson Naik, and others. Their presence reflected support for innovation in the handloom sector. Overall, the event positioned the shawl as a symbol of cultural pride while also embracing digital change.


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