Prematurity Awareness Walk Held At West Marredpally

Hyderabad: A walk for a unique cause—”Prematurity Awareness”—was held in the city today from Parade Grounds to Pushpagiri Vitreo Retina Institute(PVRI) West Marredpally. The walk was organized to bring attention to the challenges faced by babies and families born prematurely. It was organized on the eve of World Prematurity Day, which is celebrated on November 17th.

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3.6 million ((36 lakh) babies are born pre-term each year in India and 10% of them may go blind if unchecked said R. Govind Hari, Chairman of PVRI Group of Hospitals in a press note issued in the city today.

It is not only our problem; it also exists in the West. But it is more in India. Premature birth is the leading cause of death in children under five.

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Premature birth which happens due to various reasons will lead to many health complications, one such problem is Retinopathy of Prematurity (RoP). It is an eye disease that can happen in babies who are premature (born early) — or who weigh less than 2 kgs at birth. ROP happens when abnormal blood vessels grow in the retina (the light-sensitive layer of tissue in the back of your eye). If this is not treated in time i.e. within 30 days of the birth the vision cannot be saved and it can lead to permanent blindness said Dr. Bala Vidyadhar, Head of ROP Program, PVRI. 

ROP is a time-specific condition and timely screening is Key to prevention.  It is completely avoidable by simply screening at the right time.  Treatment options are fundamental (injections, lasers, and surgery only in rare cases), covered under the Aarogyasri scheme or through the project, and available at NO COST TO PATIENTS IN PVRI group of hospitals.  PVRI covers screening in government newborn ICUs in over 20 districts across Telangana and AP in partnership with the RBSK section (Rashtriya Bal Swasthya Karyakram) under the National Health Mission, GoI.  All screening and treatment is done at no cost to patients.  Cognizant Foundation India has supported this great initiative to sustain and scale services in all the districts, Dr. Bala Vidhyadhar added.

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R Govind Hari -Chairman, PVRI Group of eye hospitals; Ms. Gowri Govindhari, CFO, PVRI; Dr. Bala Vidyadhar – Head ROP program, PVRI; Dr Sai Kiranmayee – Pediatric Retina Surgeon, PVRI;  Dr. O Muralidhar – Retina Surgeon, PVRI; Ms Neha Richharia Senior Director – HR Cognizant Foundation; Mr. Paul Asirvadam – Volunteers group, Cognizant Foundation participated in the run.  150 people comprised of volunteers from Cognizant Foundation India, students and staff of Pushpagiri Group of Hospitals, and a few government employees also participated.

PUSHPAGIRI EYE INSTITUTE recently launched the “Sight4all Project” to Combat Retinopathy of Prematurity.  The walk was organised in line with its project ‘Sight4all’ This project was rolled out with the generous support of Cognizant Foundation Indi.  It is a significant initiative aimed at contributing to reducing avoidable blindness caused by Retinopathy of Prematurity (ROP) in Telangana and Andhra Pradesh.

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The Sight4all project aims to reach over 20 districts and 24 SNCUs (Special Newborn Care Units) across Telangana and Andhra Pradesh. It will screen more than 6,000 babies for ROP and provide free treatment to over 150 babies in the financial year 2024-25.

Prematurity Awareness Walk Held At West Marredpally

PVRI is grateful to the Cognizant Foundation India for their generous support, which includes providing three retinal imaging devices and an ultra-wide field retinal imaging camera. Through this initiative, PVRI is dedicated to preventing blindness in preterm babies by offering timely, free screening and treatment services for ROP.

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The global theme of World Prematurity Day 2024 is “Small actions, BIG IMPACT: Immediate skin-to-skin care for every baby everywhere.” Skin-to-skin contact has been proven to be extremely effective for every baby, especially for premature babies. Initiated right after birth, the practice of skin-to-skin contact contributes to the baby’s awareness of touch and affection, playing a pivotal role in starting and sustaining breastfeeding.


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