Hyderabad: The iPhone 17 Pro Max is available at an effective price of ₹71,990 at Reliance Digital under a combination of an in-store discount, exchange benefit, exchange bonus and bank cashback.
The offer applies to the 256GB variant, which has an MRP of ₹1,49,900. The maximum discount brings the effective price down by ₹77,910. However, customers must meet the exchange and bank-offer conditions to get the full benefit.
iPhone 17 Pro Max Offer Breakdown
Reliance Digital is offering an in-store discount of ₹9,910, reducing the price from ₹1,49,900 to ₹1,39,990.
Customers can then receive an exchange value of up to ₹55,000 for an eligible old smartphone. The retailer is also offering an additional ₹10,000 exchange bonus.
A further ₹3,000 bank cashback can bring the final effective price to ₹71,990.
| Offer component | Amount |
|---|---|
| iPhone 17 Pro Max 256GB MRP | ₹1,49,900 |
| In-store discount | ₹9,910 |
| Price after discount | ₹1,39,990 |
| Maximum exchange value | ₹55,000 |
| Exchange bonus | ₹10,000 |
| Bank cashback | ₹3,000 |
| Effective price | ₹71,990 |
The ₹55,000 exchange value used in the calculation is based on an iPhone 15 Pro. The actual exchange amount can vary depending on the model and condition of the device.
Therefore, ₹71,990 is not the direct selling price of the iPhone 17 Pro Max. It is the effective price after applying all the maximum benefits.
Customers who receive a lower exchange valuation will have to pay more. The ₹3,000 bank cashback is also subject to the applicable payment and offer conditions.
iPhone 17 Pro Also Gets Discount
Reliance Digital is offering a similar deal on the iPhone 17 Pro 256GB.
The model has an MRP of ₹1,34,900 and gets a ₹9,910 in-store discount. With the maximum ₹55,000 exchange value, ₹10,000 exchange bonus and ₹3,000 bank cashback, its effective price comes down to ₹56,990.
The offers are subject to Reliance Digital’s applicable terms and conditions. Customers should check the exchange valuation and bank eligibility before completing the purchase.
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