As SP chief Akhilesh Yadav criss-crosses Uttar Pradesh to drum up support, the ruling party’s hi-tech ‘war room’ here is working round-the-clock as his “eyes and ears” to breathe life in his hectic electioneering by updating him on all key developments.
“We are synchronising the entire campaign with the tagline of ‘kaam bolta hai’ highlighting the works done by the CM,” Aashish Yadav, in-charge of the war room that has been set up on the first floor of Janeshwar Mishra Trust office here told PTI.
“We have designed a 360 degree campaign to reach people at booth level from all possible ways including mass media, social media and door-to-door campaign,” he said in an interview.
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